Deserted Wife's Extraordinary Life

C148 Ease of Effort



C148 Ease of Effort

Kang Ying knew that with the "sequential queuing method", can give consumers a psychological protection.    

    

The biggest fear for consumers is that businesses do not have a commitment deadline, and if they do not know how long they will have to wait for the delivery installation, they will be particularly upset.    

    

Then she would devise a way for them to sort their services by numbers, so that they would know exactly when they would be able to get their services, and they would feel more at ease.    

    

Of course, this was not Kang Ying's innovation. Later on, when the bank handled the counter business, they would line up to take numbers. With rules, humans would be civilized.    

    

Sure enough, after Guan Xiao went down to deal with it, the restless customers all quieted down and accepted the method of queuing up.    

    

The employees of Friendship Mall were all going crazy. Aside from the staff member who was left behind in each counter, the rest of the staff went to the warehouse to help with the delivery.    

    

There were not enough trucks to use, and Guan Xiao had called five of them over at the last moment. Everyone was busy helping the electrical appliances, and although everyone's white shirts were soaked in sweat, they all felt inexplicably full despite their hard work.    

    

If this system was previously set on paper, before seeing the prospects of the mall, even if they took out their shares to buy for everyone, 90% of the people would still hesitate to buy it.    

    

However, now that business was booming, everyone suddenly had the same thought: when can I buy shares in the mall? When does Director Kang plan to release the shares?    

    

From her office, Kang Ying looked at the bustling scene in the warehouse area and then walked to the other side. She saw that in front of the department store, there were still many people walking towards them. The parking lot in front of the department store was densely packed with bicycles and motorcycles.    

    

Kang Ying quickly called Manager Cai and the others and told them to come back tonight.    

    

"Director Kang, business is so good, I've really underestimated you guys. I never thought that a small Lu County would actually have such a large consumption rate!"    

    

Manager Cai always liked to chat with Kang Ying over the phone.    

    

Last time, when he sent an ambiguous message to Kang Ying, although he was embarrassed, he was very thick-skinned. He was only afraid of Shi Jiangyuan and was willing to talk to Kang Ying a few more times.    

    

As long as his words were not frivolous and he did not talk about anything outside the scope of his work, Kang Ying would not be as cold as ice or as distant as she was to others.    

    

In the shopping mall, as long as one wasn't an enemy, they were friends.    

    

Therefore, Kang Ying also said in a normal tone, "We used some promotional methods. I never expected the effect to be quite good. Manager Cai, please give us your support."    

    

Manager Cai had received the orders from the superior. Kang Ying had to make sure that the goods were supplied, or else, based on the fact that Kang Ying had offended him before, if he held her source of goods in such an urgent situation, Kang Ying would have to beg him. He could even ask Kang Ying to do something she didn't want to do.    

    

However, it was exactly because of the orders from the superior that Manager Cai didn't dare to be naughty. He could only say unwillingly:    

    

"That's only natural, Director Kang. I have to guarantee that I can get through here no matter what. Even if you lose someone else's, you can't lose yours. "    

    

Although Kang Ying heard Manager Cai's tone, she felt that it was a little strange. However, since she still had to call Wan Baolong and Zhang Hong's managers, she didn't have much time to think about it.    

    

After thanking Manager Cai, Kang Ying called the managers of Wan Baolong and Chang Hong. Both of them expressed their surprise, then patted their chests and guaranteed that they would immediately supply her with goods and ensure that her channels were open.    

    

Only then did Kang Ying relax. She felt that she had quite the good fortune in Lu County, at least she did not encounter any difficulties in the business world and the current chaos in front of her was only temporary.    

    

Kang Ying knew very well that business could not be so popular every day. This was a promotional effect during a business opening. Without the promotion price later on, business would inevitably come crashing down.    

    

Of course, Kang Ying also had a way to deal with it. One must know that there were many different ways to promote a product. Consumers would only take the bait if it was a little bit cheap.    

    

Kang Ying felt that the most important thing to learn was still how a treasure worked: there was still a pair of 12 after 11, a new year after 12, a new year after the new year was the lunar new year, and after the new year was Valentine's Day. In any case, there was always a time every month when there was a story to tell, and there was always a special offer to do.    

    

Although these promotional methods are often used on internet platforms, they are equally effective in today's physical stores.    

    

Guan Xiao excitedly entered the office and reported Friendship Mall's current situation to Kang Ying. She said:    

    

"Director Kang, the level of consumer purchases in the second hour has not slowed down, the same as in the first hour. Moreover, as some salespeople inadvertently spread the word that stocks were tight, the electrical appliances they bought became even more anxious.    

    

There are also customers who say they don't want a discount, just give them the goods, and they want to buy it too. "    

    

Kang Ying smiled and said, "You must be bewitched. Even if there's a discount, you don't want it?"    

    

Then, he thought about it again, this is not impossible, this is a mental inertia under the planned economy, always worried that the things he wanted to buy are gone, later on it would be difficult to buy again, so when there is something he can buy, he must buy first.    

    

Kang Ying thought for a moment and came up with a solution. "Tell the mall to broadcast that we guarantee the supply of goods and that the discount promised by the mall will be fulfilled. Everyone, please rest assured."    

    

Guan Xiao was a little confused as she said, "Director Kang, if you are the leader of a state-run unit, I also understand that you cannot raise the price as you please. However, you're a private boss, aren't the more money you earn the better? "    

    

Kang Ying laughed and said: "That is reasonable, but if he only covets the small profits in front of him and is unable to do business for a long time, when that desperate consumer returns to his senses and finds himself at a disadvantage and has not received his promise full discount, what if he comes back to the mall to cause trouble?" Isn't it our fault?    

    

When our advertising book is sent out, it is called an offer in law. If the person who holds the advertising leaflet buys the goods according to this advertisement sheet, it is called an offer being established. This is a kind of contractual relationship, if we don't fulfill this offer, then we are breaking the law.    

    

At that time, if the consumers sue us, not only would we compensate them, even our reputations would be ruined.    

    

Guan Xiao suddenly came to a realization and nodded repeatedly, "I didn't expect so much knowledge. I was mainly doing internal affairs in the office, so I still don't know much about marketing. I'll have to learn more from Director Kang in the future."    

    

"Learning is endless, let's improve together!"    

    

As she spoke, Kang Ying wrote a few sentences on a piece of paper for the announcer to read before handing it to Guan Xiao.    

    


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